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Building a Fundraising Case for Financial Aid: The Data Can Lead the Way - 2012 CIC Presidents Institute
S&K's Kathy Kurz and President Marjorie Hass (Austin College) presente…


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Building a Fundraising Case for Financial Aid: The Data Can Lead the Way - 2012 CIC Presidents Institute

S&K's Kathy Kurz and President Marjorie Hass (Austin College) presented at the 2012 CIC Presidents Institute on Marco Island (FL), January 4-7.


On Thursday, January 5, Kathy Kurz and Marjorie Hass presented Building a Fundraising Case for Financial Aid: The Data Can Lead the Way.

About this session: Successful fundraising involves a match between the donor’s values and interests and the needs of the institution. Colleges and universities that demonstrate the impact of scholarship gifts in shaping the profile of the entering class can make a strong case for increased donor support. In this session, the methodology behind making this case was shared and experiences with this approach to fundraising were also discussed.


Download a one-page paper from this session. (Opens as a PDF.)



To learn more about how Scannell & Kurz can assist your institution, please visit our services page. We invite you to contact our office today by calling 585-381-1120 or send us a message through our website to schedule a phone call with our expert team. 

What are we discussing on our enrollment management blog? Read Getting the Most Value Out of Your Data and Rethinking Departmental Scholarships. We'd like to learn about your perspective on these subjects. Feel free to leave us a comment!

01/07/2012