Scannell & Kurz, Inc. routinely... presents at conferences each year and also contributes regularly to a column in the University Business magazine. The links at the left provide access to some of the recent presentations and articles.
Conference Presentations:
CCCU International Forum "Transfer Students: The Breakthrough Market" - February 26, 2010
ABACC's Annual Conference "Understanding & Implementing the Net Price Calculator" - February 18, 2010
CIC 2010 Presidents Institute "2009 Enrollment and Financial Aid Results: Lessons for the Future" (joint presentation with James Edwards, President, Anderson University and R. Mark Sullivan, President, The College of Saint Rose) - January 5, 2010
TICUA's Chief Financial Officer Retreat "Financial Aid Trends in the Current Economy: Lessons for the Future" - December 3, 2009
College Board Forum 2009 "Work - The Forgotten Resource" (joint presentation with M. Seamus Harreys, Dean of SFS, Northeastern University) - October 21, 2009.
STAMATS Integrated Marketing Conference "Marketing Affordability" - July 29, 2009
NACUBO's 2009 Annual Meeting "The Bottom Line on Student Retention: Data-Driven Approaches that Work" (joint presentation with Daniel Rodas, Long Island University) - June 2009
NACCAP's 2009 Annual Conference "Re-Charting the Waters: Optimizing Net Tuition Revenue in a Down Economy" - June 2009
NACCAP's 2009 Annual Conference "Recruiting Successfully in Trying Times" - June 2009
NACCAP's 2009 Annual Conference "Wise Move in Tough Times: Part III, Strategies to Help You Move Ahead with Confidence" (joint presentation with Dr. Robert A. Sevier, Stamats) - June 2009
College Board 2009 Middle States Regional Forum "Thriving Without Deep Pockets--Achieving Enrollment Success on an Uneven Playing Field" (joint presentation with John McCloskey, Alvernia University) - February 2009
College Board 2009 Middle States Regional Forum "Data-Driven Retention Strategies" - February 2009
ACCU 2009 Annual Meeting "Managing Financial Aid: High Aims, Hard Realities" - February 2009
ABACC (Assoc. of Business Administrators of Christian Colleges) Webinar "Maximizing Enrollments and NTR in the Current Economic Climate" (joint presentation with Harry Weber, Weber & Associates) - January & February 2009
College Board Colloquium 2009 "Price Point: Climbing Walls or Filling Seats?" (joint presentation with Kevin Menk, Strategic Resource Partners) - January 2009
CCCU 2009 Critical Concerns for Chief Enrollment Officers "Navigating Enrollments and Financial Aid in Uncharted Waters" - January 2009
Penn Executive Doctorate in Higher Education Management Program; Enrollment Management Module - September 19-20, 2008
SPAN Conference "Enrollment Management 101" - March 2008" (pdf - 376 Kbytes)
SUNYCAC Conference "Enrollment Management - Why Should I Care?" - November 2007 (pdf - 482 Kbytes)
Educational Policy Institute: Retention 2007 "Data-Driven Retention Strategies" (joint presentation with Greg MacConnell, St. Edward's University) - May 2007 (pdf - 394 Kbytes)
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Other Articles:
Locked-In Tuition Is a Win for Families but a Tough Sell for Colleges, Kathy Kurz is quoted in this April 14, 2009 Chronicle of Higher Education article, written by Beckie Supiano. Kathy says: "letting students lock in tuition is a great idea in theory, but in reality, it is not so simple for colleges to market."
Appeals: To respond, or not to respond? That is the question. Written by Kathy Kurz, March 2009.
Mike Robinson: Notes on Econometric and Table Analysis (pdf - 39 Kbytes)
The Evolution of A Successful Admissions Director (pdf - 110 Kbytes)
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University Business Articles:
Financial Aid Strategies in Tough Economic Times (10 critical do's and don'ts) - January 2010
Customer Service in the Financial Aid Office (Best practices from the field) - November 2009
Budget Planning Breakdown (Ensuring a link between financial aid and enrollment projections) - September 2009
Cutting Price - Factors to Consider (Helping to determine if this high-risk strategy will have high rewards) - July/August 2009
Work: The Forgotten Resources (Maximizing student employment opportunities) - May 2009
Uncharted Waters (Navigating enrollments and financial aid in tough times) - March 2009
Enrollment Capacity (A major driver to an institution's "best" aid strategy) - January 2009
HEOA and the Life of an Aid Officer (What the impact of this new legislation will be for FA offices) - November 2008
Thinking Outside the "Grid" (Using aid to build institutional demand) - September 2008
Enrolling Transfers: A Matter of Service (What students arriving from community colleges expect and need) - July 2008
Willingness to Pay: Making the Best Case for Institutional Value and ROI - May 2008
Too Many Cooks (How to manage FA programs that involve multiple offices) - March 2008
Data-Based Decision Making for Retention - January 2008
More... >
