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News Entry State Aid Cuts: To replace or not replace, that is the question! The May issue of University Bu..  more>
News Entry What Admissions Officers Need to Know About Financial Aid The March issue of University Busines..  more>

Events Entry Webinar: Training New Admissions Staff and Returning Recruiters   A Refresher Course for Adm..  more>
Events Entry On July 27 Jim Scannell and Kathy Kurz will deliver their presentation They Came,..  more>

Articles & Presentations Photo

Articles & Presentations


Scannell & Kurz, Inc. routinely... presents at conferences each year and also contributes regularly to a column in the University Business magazine. The links at the left provide access to some of the recent presentations and articles.


Conference Presentations:

Engaging Faculty in the Recruitment Process:  Keys for Success
Webinar for Higher Ed Hero. Kathy Kurz, presenter.
March 10, 2010

Transfer Students:  The Breakthrough Market
CCCU International Forum -  February 26, 2010

Understanding & Implementing the Net Price Calculator
ABACC's Annual Conference - February 18, 2010

2009 Enrollment and Financial Aid Results:  Lessons for the Future
Joint presentation with James Edwards, President, Anderson University
and R. Mark Sullivan, President, The College of Saint Rose
CIC 2010 Presidents Institute - January 5, 2010

Financial Aid Trends in the Current Economy:  Lessons for the Future
TICUA's Chief Financial Officer Retreat - December 3, 2009

Work - The Forgotten Resource
Joint presentation with M. Seamus Harreys, Dean SFS, Northeastern University
College Board Forum 2009 - October 21, 2009

Marketing Affordability
STAMATS Integrated Marketing Conference - July 29, 2009

More... >

 

Other Articles:

Locked-In Tuition Is a Win for Families but a Tough Sell for Colleges
- Beckie Supiano, Chronicle of Higher Education, April 14, 2009

Appeals:  To respond, or not to respond?  That is the question
- Kathy Kurz, March 2009

The 22 Immutable Laws of Branding or How to Build a Product or Service Into a World Class Brand, by Al Ries and Laura Ries
Book Review by Jim Scannell

Notes on Econometric and Table Analysis
Mike Robinson, Department of Economics, Mount Holyoke College

The Evolution of A Successful Admissions Director
- Jim Scannell, College and University Journal, Winter 2004

Profile of an Effective Enrollment Manager
- Kathy Kurz, College and University Journal, Fall 2003

More... >

 

University Business Articles:

State Aid Cuts: To replace or not replace, that is the question
Mary Piccioli - May 2010

What Admissions Officers Need to Know About Financial Aid
Kathy Kurz - March 2010

Financial Aid Strategies in Tough Economic Times (10 critical do's and don'ts)
Kathy Kurz, Jim Scannell, and Mary Piccioli - January 2010

Customer Service in the Financial Aid Office (Best practices from the field)
Kathy Kurz, Jim Scannell, and Mary Piccioli - November 2009

Budget Planning Breakdown (Ensuring a link between financial aid and enrollment projections)
Kathy Kurz, Jim Scannell, and Mary Piccioli - September 2009

Cutting Price - Factors to Consider (Helping to determine if this high-risk strategy will have high rewards)
Kathy Kurz and Jim Scannell - July/August 2009

Work:  The Forgotten Resource (Maximizing student employment opportunities)
Kathy Kurz and Jim Scannell - May 2009

Uncharted Waters (Navigating enrollments and financial aid in tough times)
Kathy Kurz and Jim Scannell - March 2009

Enrollment Capacity (A major driver to an institution's "best" aid strategy)
Kathy Kurz and Jim Scannell - January 2009

More... >