Scannell & Kurz Enrollment Management Blog

Coordinating athletic aid and other institutional scholarships and grants can be challenging, especially when a college is changing its non-athletic aid policies. At both NAIA and NCAA Div I and II schools where combining athletic and other “regular” aid is the norm when full athletic scholarships are not available to many sports teams, timing and amount of the total package are key elements in the recruitment process. When an institution is planning to increase either guaranteed merit scholarships or need-based awards, care should be taken in considering how that could simply “add on” to aid packages for student-athletes in a way that may be unintended or unnecessary. If athletic recruitment is going fine and the aid packages already…Read more