Our data-driven approach, combined with our understanding of best industry practices, enables us to help our clients meet their enrollment goals whether they are large or small, public or private, at capacity or struggling.
S&K Methodology
We combine our understanding of recruitment best practices with a review of your current proccesses, an analysis of your competition, and a detailed assessment of your inquiry, applicant, and enrollment trends to develop strategic interventions that help you optimize your team's recruiting activities.
Some of the recruitment strategies typically reviewed in our recruitment audits include:
- Inquiry management
- Territorial management
- Relationship marketing
- Yield strategies
- Communication plans and marketing messages
- Use of technology
- Student and alumni volunteer involvement
- Campus events and tours
- Involving campus-wide stakeholders
You can download a Recruitment Plan Outline by clicking here.
Check out this recent blog post from S&K consultant Jennifer Wick: Campus Tour Guides.
Learn how one private university increased enrollment and quality, while maintaining diversity in its student body by viewing this Case Study for St. Edward's University.

