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University Business Articles

Scannell & Kurz, Inc. contributes... to the University Business magazine by writing for the Money Matters column. Below are the articles we have published.


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Characteristics of a Top Notch Financial Aid Director
The April 2012 issue of University Business features an article from Jennifer Wick on what makes a great financial aid director.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

Characteristics of a Top Notch Financial Aid Director, Page 2
Jennifer Wick continues her list of what it takes to be a "top notch" financial aid director.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

Net Price Calculator, Six Months In - How NPCs are being used and what it means for institutions
The March 2012 issue of University Business features an article from Mary Piccioli on the latest impact of the NPC on colleges and universities.
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes

Top 10 Resource Wasters - A hit list for reducing work for students and financial aid staff
The January 2012 issue of University Business features an article from Kathy Kurz on how aid offices can reduce extra work for staff and students.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

Net Revenue & Financial Aid Implications of Going Global - Considerations beyond curriculum for international experiences at home and away
The September 2011 issue of University Business features an article from Kathy Kurz on globalizing the undergraduate experience while understanding the impact it may have on an institution's net revenues.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes, Other

Financial Literacy in the New Regulatory "Normal" - Best practices in campus efforts to educate students
The July/August 2011 issue of University Business features an article from Mary Piccioli in which she describes several student financial literacy programs implemented by schools and the challenges they face under the Higher Education Opportunity Act (HEOA) of 2008.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes, Other

The Role of Financial Aid and Retention: What the realities are and smart retention strategies
The May 2011 issue of University Business featured a timely article from Jim Scannell in which he explores the role of financial aid in student retention.
Topic(s): Financial Aid Strategies and Outcomes, Retention

Meeting the Transparent Pricing Mandate: The latest on net price calculators and how institutions are stepping up
Mary Piccioli examines the U.S. Department of Education's net price calculator template and discusses options for institutions dealing with the dilemma of transparency in this March 2011 University Business article.
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes

Setting Price in the New Economic Climate: Considerations beyond the institution’s competitive market position
In this January 2011 University Business article, Kathy Kurz discusses the importance of understanding net price position, as well as paying attention to competitors' increases, students' price sensitivity, and affordability messaging.
Topic(s): Admissions Recruitment, Enrollment Management

Who’s On First? Developing & Managing Endowed Scholarship Funds
Kathy Kurz presents the importance of keeping clear communication between stakeholders involved in endowed scholarship funds and the role endowed funds can play in providing aid in this October 2010 UB article.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

It’s Not Just About Aid Anymore: Four ways to sweeten the offers to high-quality students
Kathy Kurz and Silvio Vazquez offer valuable recommendations for enrollment management professionals who desire effective and creative ways to enroll more high quality students without relying on increasing merit and need-based amounts in this July/August 2010 University Business article.
Topic(s): Admissions Recruitment, Enrollment Management

State Aid Cuts: To replace or not replace, that is the question
The May 2010 issue of University Business featured an article from enrollment management consultant Mary Piccioli. In this piece, Mary discussed the impact of troubled state budgets on higher education spending.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

What Admissions Officers Need to Know About Financial Aid: Key questions and answers on the aid application process and packages offered
The March 2010 issue of University Business featured a helpful article from Kathy Kurz in which she discussed the importance of speaking with confidence when talking about need-based aid with prospective students and families.
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes

Financial Aid Strategies in Tough Economic Times: 10 critical do’s and don’ts
In this January 2010 University Business article, Jim Scannell, Kathy Kurz, and Mary Piccioli discuss ten important do’s and don’ts when implementing financial aid strategies during today's challenging economic climate.
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

Customer Service in the Financial Aid Office (Best practices from the field)
Kathy Kurz, Jim Scannell, and Mary Piccioli - November 2009
Topic(s): Financial Aid Strategies and Outcomes

Budget Planning Breakdown (Ensuring a link between financial aid and enrollment projections)
Kathy Kurz, Jim Scannell, and Mary Piccioli - September 2009 University Business article
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes

Cutting Price - Factors to Consider (Helping to determine if this high-risk strategy will have high rewards)
Kathy Kurz and Jim Scannell - July/August 2009 University Business article
Topic(s): Admissions Recruitment, Enrollment Management

Work: The Forgotten Resource (Maximizing student employment opportunities)
Kathy Kurz and Jim Scannell - May 2009 University Business article
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

Uncharted Waters (Navigating enrollments and financial aid in tough times)
Kathy Kurz and Jim Scannell - March 2009 University Business article
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes

Enrollment Capacity (A major driver to an institution's "best" aid strategy)
Kathy Kurz and Jim Scannell - January 2009 University Business article
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes

HEOA and the Life of an Aid Officer (What the impact of this new legislation will be for FA offices)
Kathy Kurz, James Scannell, and Samantha Veeder - November 2008 University Business article
Topic(s): Financial Aid Strategies and Outcomes

Thinking Outside the "Grid" (Using aid to build institutional demand)
Kathy Kurz, James Scannell, and Samantha Veeder - September 2008 University Business article
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes

Enrolling Transfers: A Matter of Service (What students arriving from community colleges expect and need)
Kathy Kurz, James Scannell, and Samantha Veeder - July 2008 University Business article
Topic(s): Admissions Recruitment, Enrollment Management, Other

Willingness to Pay: Making the Best Case for Institutional Value and ROI
Kathy Kurz, James Scannell, and Samantha Veeder - May 2008 University Business article
Topic(s): Admissions Recruitment, Enrollment Management

Too Many Cooks (How to manage FA programs that involve multiple offices)
Kathy Kurz, James Scannell, and Samantha Veeder - March 2008 University Business article
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

Data-Based Decision Making for Retention (Seven policies that may be working against retention and NTR goals)
Kathy Kurz, James Scannell, and Samantha Veeder - January 2008 University Business article
Topic(s): Enrollment Management, Retention

No Surprises (FA Reports that Work)
Kathy Kurz, James Scannell, and Samantha Veeder - November 2007 University Business article
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

Don't Get Distracted: Top Audit Issues in Financial Aid
Samantha Veeder - September 2007 University Business article
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

Financial Aid and the Business Office
Kathy Kurz, James Scannell, and Samantha Veeder - July 2007 University Business article
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes, Other

Understanding the Value of Transfers
Kathy Kurz, James Scannell, and Samantha Veeder - May 2007 University Business article
Topic(s): Admissions Recruitment, Enrollment Management, Other

Financial Aid Appeal Pitfalls
Kathy Kurz, James Scannell, and Samantha Veeder - March 2007 University Business article
Topic(s): Financial Aid Strategies and Outcomes

Admissions, Athletics, and Financial Aid
Kathy Kurz, James Scannell, and Samantha Veeder - January 2007 University Business article
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes, Other

Is Affordability Really the Issue?
Kathy Kurz, James Scannell, and Samantha Veeder - November 2006 University Business article
Topic(s): Admissions Recruitment, Enrollment Management

How to Get the Most Out of Your Financial Aid Consultant
Kathy Kurz, James Scannell, and Samantha Veeder - September 2006 University Business article
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

Building a Financial Fundraising Case
Kathy Kurz and James Scannell - July 2006 University Business article
Topic(s): Financial Aid Strategies and Outcomes

Enrollment Management Grows Up
Kathy Kurz and James Scannell - May 2006 University Business article
Topic(s): Enrollment Management

Just One Stop, But Many Potential Pitfalls
Kathy Kurz and James Scannell - March 2006 University Business article
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes, Other

Bond Rating: Beyond the Balance
Kathy Kurz and James Scannell - January 2006 University Business article
Topic(s): Enrollment Management, Other

Strategy and Operations in Financial Aid
Kathy Kurz and James Scannell - November 2005 University Business article
Topic(s): Financial Aid Strategies and Outcomes

10 Rules for a Solid Admissions/Financial Aid Partnership
Kathy Kurz and James Scannell - September 2005 University Business article
Topic(s): Admissions Recruitment, Enrollment Management, Financial Aid Strategies and Outcomes

Only Data Can Lead the Way
Kathy Kurz and James Scannell - June 2005 University Business article
Topic(s): Enrollment Management

Tuition Turmoil: A roundtable discussion
Participants featured in this University Business article included Kathy Kurz and Jim Scannell - May 2005 University Business article
Topic(s): Admissions Recruitment, Enrollment Management

Setting Tuition: Key Factors to Consider
Kathy Kurz and James Scannell - May 2005 University Business article
Topic(s): Admissions Recruitment, Enrollment Management

What's Your Financial Aid Office's Technology Quotient?
Kathy Kurz and James Scannell - March 2005 University Business article
Topic(s): Financial Aid Strategies and Outcomes

Repositioning Price
Kathy Kurz and James Scannell - January 2005 University Business article
Topic(s): Admissions Recruitment, Enrollment Management

Organizing for Effective Stewardship
Kathy Kurz and James Scannell - November 2004 University Business article
Topic(s): Financial Aid Strategies and Outcomes

Keeping Trustees Up To Speed
Kathy Kurz and James Scannell - September 2004 University Business article
Topic(s): Enrollment Management, Other

Where Should Financial Aid Report?
Kathy Kurz and James Scannell - June 2004 University Business article
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes

Getting to Great
Kathy Kurz and James Scannell - May 2004 University Business article
Topic(s): Enrollment Management

Keep Reauthorization on the Mark
Kathy Kurz and James Scannell - January 2004 University Business article
Topic(s): Financial Aid Strategies and Outcomes

Adult Markets Can Be Well Served
Kathy Kurz and James Scannell - January 2004 University Business article
Topic(s): Enrollment Management, Financial Aid Strategies and Outcomes, Other